Opportunity Increase brand equity and usage of Nutrivita Brand throughout the nation.

Idea Nutrivita has been in the market for 10 years and we need to strengthen the brand’s role in consumers’ lives by showing the convenience of foil pack enabling them to share with their families and friends.

Execution Dramatize the benefit Nutrivita in terms of re-invigorating and re-energizing you and your family and friends daily and highlight wide availability and distribution.